BRAND VOICE · BOOK COACHING · THOUGHT LEADERSHIP
Make everything your company publishes sound like you.
Generic AI content gets ignored.
Your company has a voice; it has just been in meetings all day. Meanwhile, your website, your posts, and your team's drafts are out there winging it. I turn the voice in your head into a guide your whole team can write from.
Sounding like everyone else costs more than you think.
WITHOUT A CLEAR VOICE
• Your team rewrites each other's drafts.
• Your best ideas stay stuck in meetings.
• People scroll right past.
WITH A CLEAR VOICE
• Everything you publish sounds like you on your best day.
• Your team writes with confidence.
• Readers remember you.
Three ways to stop blending in.
Pick one or all. I don't judge. Don't see what you need? Let me know.
Voice Blueprint
The brand voice guide your team writes from.
An audit of everything you have already published, an analysis of what is actually working, then a brand voice guide you can use across every platform.
Audit, analysis, guide for comms leads and CMOs
Book Coaching
Write a book in your own voice.
Full-length nonfiction from proposal to manuscript, using your Voice Blueprint as the guide. You write, I coach, and we shape each chapter so it still sounds like you.
6–12 months for founders and writers who want to do it themselves,
THOUGHT LEADERSHIP
Keynotes, bylines, the rest.
I turn your raw ideas into content, build posts from your blueprint, and polish your drafts so they still sound exactly like you while I stay invisible in the background.
Monthly retainer for PR partners and speakers
ABOUT
Hired for the words. Called back for the way I think.
I'm a brand voice consultant and book coach with twenty-plus years in writing and publishing: books, speeches, curriculum, courses, websites, and grant proposals that nonprofits and startups actually get funded on. (That system now lives at The Grant Blueprint.)
Founders, authors, and creative people arrive stuck at the beginning or lost in the messy middle. Both are normal. Neither is permanent.
I work with a small number of clients at a time and take the whole thing end-to-end. If you're a writer rather than a company, my coaching and resources live at the First Draft Store. Either way, you can count on me when you can't hear your own voice.
Your words can move people. Let's get them out of your head.
How it works: your brand voice, in three steps.
01
You talk, I record.
Two hours, no prep required. The material is already in your head; my job is to get it out without flattening it.
02
I write it down.
A draft, a voice guide, or both. You get something to react to in two weeks, not a deck about what we might do later.
03
We wrangle, then it ships.
Revisions are the work, not a sign something went wrong. It ends when you would say it out loud without wincing.
FREE · THE VOICE AUDIT
Does your company have a voice, or just a style guide?
Twelve questions I ask in the first hour of every engagement. Run them past your own website and you will know within ten minutes whether your voice is a decision or an accident. No call required.
Straight to your inbox, plus the occasional note about voice. Never spammy. Unsubscribe anytime.
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